Integrated Marketing Manager

Job description

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- POSITION SUMMARY: The primary responsibility of our Integrated Marketing Manager is to develop new advertising partners and maintain existing advertisers through prospecting and great client service. BEHAVIORAL PROFILE: Ideal candidates will excel at presenting conceptual marketing plans to local, direct decision makers. Candidates will have excellent prospecting skills, enjoy relationship building and be superb problem-solvers. We are looking for someone who is creative, tenacious, ethical and motivated to get results that will help our local businesses grow their businesses, understands marketing, media and metrics. PERFORMANCE OBJECTIVES:

- Develops and maintains relationships. Builds and maintains relationships with other individuals or organizations to help achieve business goals.

- Demonstrate flexibility/resilience. Adapt to and work effectively with a variety of situations, individuals, or groups. Adapt approaches as the requirements of a situation change. Manage pressure effectively and cope well with setbacks.

- Builds rapport. Easily establishes rapport and shares personal information to create common ground.

- Strives for results. Drives for results and focuses on improving performance outcomes.

- Strives for success. Gains internal satisfaction from accomplishing personal and business objectives.

- Exudes confidence. Projects an appropriate degree of self-confidence and personal capability to accomplish a task.

- Gains buy-in. Explores alternatives and positions to reach outcomes that gain support from all parties.

- Demonstrates curiosity. Has an underlying curiosity and desire to know more, taking the initiative to learn new information.

- Communicate articulately. Speak clearly and concisely, and demonstrate skill in using expressiveness to convey important points in verbal communication with everyone associated with Desert Valley Media Group

- Builds customer loyalty. Focuses efforts on discovering and meeting customer needs and expectations.

QUALIFICATIONS:

- College degree preferred

- Must be proficient in Microsoft Windows, Outlook, Word, Excel, and Power Point, Nielsen/Tapscan & Scarborough

- Minimum (2) years of media & radio

- New business development experience preferred.

- Experience utilizing CRM systems, quantitative and qualitative research resource tools preferred.

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